Brand Manual

Project Introduction

Aalay Studios is an architecture and interior design firm brand identity project that transforms dreams into reality through immersive VR/AR technology experiences. The brand manual establishes a cohesive visual language that bridges traditional architectural expertise with cutting-edge virtual reality innovation.

• Circular Logo using golden ratio principles

• Color Psychology - Gold for luxury positioning, professional black for sophistication, balanced

• Typography Hierarchy - Poppins and Montserrat typefaces ensuring modern readability across all brand applications

• Designed business collaterals, responsive website, marketing materials, and branded merchandise

• Scalable Brand System - Consistent visual language from business cards to building signage, establishing premium market positioning